Better Questions + Better Data = Better Business
Most companies approach data the wrong way. At my data services company, Dive, I see it all the time: 1. Management needs a dashboard, insight, or report.2. They ask the CTO or lead developer.3. The developer Googles, hacks together a clunky report…4. It’s often wrong, incomplete, or useless. The root problem?No one starts with the questions. […]